Stella Artois Celebrates the Holidays with Innovative Digital Experience Featuring Google Maps Technology and Actress/Singer Alice Eve

To celebrate the brand's rich holiday tradition, Stella Artois has created a gift for fans around the world that melds timeless elegance with modern technological sophistication to create a truly unparalleled experience. Using Google Street View technology, consumers can visit the brand's U.S. Facebook page or www.stellaartois.com and send a unique, personalized holiday message to friends and family. Once a friend's name and address is inserted to create the message, 'Holiday Carole' – played by actress and singer Alice Eve, does the rest. She will arrive at the recipient's front door – virtually, of course – where she will perform a special holiday carol and present a virtual Stella Artois limited edition 750ml holiday bottle served with a personalized Chalice. This modern holiday greeting integrates images of 'Carole' during her journey with imagery from the recipient's own city or town, thanks to Google Street View and Maps technology.